Innovation Guides
Increase innovation capabilities, develop new products, and build your business
R&D Strategy
Adoption strategy
Adoption strategy
Positioning and pricing products for impact
Understand how positioning and pricing help your product stand out and succeed in competitive markets.
10 min reading time
Adoption strategy
Intellectual Property
Explore how intellectual property can be used to protect innovations and support business growth.
10 min reading time
R&D Strategy
Is your business change-ready?
Strengthen your business with the mindset and foundations to navigate change.
6 min reading time
R&D Strategy
Five types of innovation
Learn why different types of innovation matter and how to spot the opportunities for your business.
8 min reading time
R&D Strategy
Shortlisting your ideas for innovation
Learn how an Ease and Impact Assessment can be used for prioritising ideas.
14 min reading time
R&D Strategy
Define your value proposition
Exploring how the value proposition canvas helps align product features with customer needs.
8 min reading time
R&D Strategy
Refine your business model
Understand how using the Business Model Canvas can support your business’s long‑term success.
12 min reading time
R&D Strategy
Technology assessment
Learn how the technology readiness framework can help plan resources and provide clarity for stakeholders.
7 min reading time
R&D Strategy
Finding financial support to innovate
Explore how different funding options can support innovation and growth in your business.
12 min reading time